The Power of Thanksgiving
Gratitude Marketing for Small Businesses Thanksgiving is more than a holiday, it’s a state of mind. Embodying this approach in your business can have significant benefits. Every year, Americans celebrate Thanksgiving, a holiday renowned for encouraging feelings of gratitude and appreciation. But wouldn’t it be magnificent if we brought this spirit to our business strategy? […]
CEO Bookshelf: Presidential Proclaimation
Something a little different from the CEO Bookshelf during this month of Thanksgivings! Have you considered that many people equate the President to a CEO? Occasionally, the President as a CEO issues a critical memo or proclamation to the public intending to convey a significant message. Did you know that 160 years ago Thanksgiving was […]
Can Phillies Go from Good To Great?
If you are like me, you had a big disappointment when the Phillies lost Game 7 of the League Championship series a few weeks back. While it will sting for a while, the team will be back in 2024 and make a strong run for the World Series again. Sometimes with my clients, I use […]
Finding More CEO Time
What Time Is It? Finding More CEO Time The roles and responsibilities between a small business owner (SBO) and a Corporate CEO are unique, thus their time and task management will reflect these differences. Both have to make key decisions about the future of their business and both have to find what I call “CEO […]
From the CEO Bookshelf: “Good to Great”
From the CEO Bookshelf “Good to Great” This month’s book is a classic. It does focus on large corporations that that have made the leap from just being good to becoming GREAT, but it has some valuable lessons for small business owners. “Good to Great: Why Some Companies Make the Leap… and Others Don’t” is […]
Meet the Father of Retail Marketing
Meet the Father of Retail Marketing What would he think of SEO? You may not be familiar with John Wanamaker but he is one of the great pioneers of marketing. He opened a retail store in Philadelphia during the early part of the 20th century which grew to 16 stores and eventually became part of […]
Camden County Small Business Revenue
What percentage of small businesses in Camden County bring in more than one million dollars in sales each year? Before we answer that, let’s first spend a minute to define what we mean by small business. The SBA definition of a small business is 500 or fewer employees. The Small Biz CEO thinks that is […]
How Much Does a DELCO Business Make?
What percentage of small businesses in Delaware County bring in more than one million dollars in sales each year? Before we answer that, let’s first spend a minute to define what we mean by small business. The SBA definition of a small business is 500 or fewer employees. The Small Biz CEO thinks that is […]
From the CEO Bookshelf: The E-Myth Revisited
Many people consider “The E-Myth Revisited” by Michael Gerber as one of the most influential books for small business owners. Since it was first published in 1986, over 5 million copies have been sold. If you have not read this book, you should check it out, it will help you along the road to becoming […]
Get the CEO Mindset
Transforming small business owners into CEOs means helping them shift their mindset and approach to running their business. While small business owners may focus primarily on the day-to-day operations of their business and focus on tasks such as customer service, marketing, and sales, a CEO takes a broader view of the business and focuses on […]