How Much Does a DELCO Business Make?
What percentage of small businesses in Delaware County bring in more than one million dollars in sales each year? Before we answer that, let’s first spend a minute to define what we mean by small business. The SBA definition of a small business is 500 or fewer employees. The Small Biz CEO thinks that is […]
From the CEO Bookshelf: The E-Myth Revisited
Many people consider “The E-Myth Revisited” by Michael Gerber as one of the most influential books for small business owners. Since it was first published in 1986, over 5 million copies have been sold. If you have not read this book, you should check it out, it will help you along the road to becoming […]
Get the CEO Mindset
Transforming small business owners into CEOs means helping them shift their mindset and approach to running their business. While small business owners may focus primarily on the day-to-day operations of their business and focus on tasks such as customer service, marketing, and sales, a CEO takes a broader view of the business and focuses on […]
Kick Start Your Marketing
Today I’d like to teach you about the three most important start up marketing tools you need to get and keep new customers. In person: It’s essential you meet with customers/clients in person whenever possible. This shows you respect them and take the time to work with your clients to give personal attention to each […]
Stop Wasting Your Resources!
Today you’re going to learn how to find a target market of potential customers so you aren’t wasting precious resources on blitz marketing. So, the two questions you have to ask yourself are: What do people really want to buy from me? What related products are they already buying? Once you figure this out you […]
Educate Your Customers
Educate them about what, you may be thinking. Well, consider this, many businesses focus solely on attracting new customers, but you NEED to spend a good chunk of your time retaining current and former customers. These are people you already know to be a good sales potential…they’ve already bought from you! Take the time to […]